When it comes getting our clients’ properties successfully marketed and sold, there’s a certain method to our madness, and it takes the form a well-crafted and detailed marketing process we follow for each listing. Here’s an overview of a steps from the day you first call us to the day you hand over the keys:



  • schedule an appointment
  • meet with The Harton Team
  • execute listing agreement
  • discuss best strategy for selling
  • property evaluation /appraisal
  • design team walkthrough
  • market analysis completed
  • sales price established



  • marketing campaign started
  • professional photography taken
  • signs installed
  • submitted listing to regional multiple listing service
  • upload listing to other local and global websites
  • property website launched
  • property brochure delivered
  • direct mail campaign launched
  • print campaigns launched
  • telephone campaign started
  • e-mail campaigns started
  • office preview, broker preview
  • mega open house
  • repeat as necessary


  • offer(s) received
  • offer(s) negotiated
  • offer accepted
  • back-up offer(s) accepted
  • contract transmitted to settlement attorney
  • inspections & disclosures completed
  • appraisal completed
  • continous contact with lender
  • contingencies removed
  • termite/well/septic inspections ordered & completed
  • seller signs closing documents with attorney in days leading up to closing date
  • purchaser attends closing at settlement office on closing day
  • refer friends to The Harton Team!

It’s not necessarily an “easy” process, but The Harton Team pledges to make it simple and headache-free for our clients. We get started just as soon as you make contact–there’s no time to waste!