Thinking of Selling Your House? Let’s Talk Pricing
So, you’re ready to sell your house. Exciting! But here’s something you need to know: even though it’s still technically a seller’s market, pricing your home isn’t a free-for-all.
Yes, home prices are still rising in many areas, but they’re not soaring like they used to. Why? Higher mortgage rates have cooled buyer demand a bit, and with more homes hitting the market, buyers now have more choices. That means if your house isn’t priced right, it might not stand out—and no one wants their home to sit on the market like a forgotten snack in the back of the fridge.
Why Pricing Is More Crucial Than Ever
With a combination of higher inventory and pickier buyers, getting your asking price just right is key. Unfortunately, some sellers are learning this lesson the hard way. Price reductions are becoming more common as sellers realize their expectations don’t match today’s reality.
Mike Simonsen, Founder and President of ALTOS Research, puts it this way:
“As home sellers are faced with less demand than they expected, more of them have to reduce their prices.”
In other words, overpriced homes just aren’t cutting it anymore. And the root of this issue? Sellers are either not working with an agent or working with one who isn’t keeping up with local market trends.
Avoid Pricing Pitfalls With an Expert on Your Side
Here’s the good news: I’ve got your back. With over 20 years of experience in our local market, I know how to help you nail the right price from the start. Here’s how we’ll avoid common pricing missteps:
Setting the Price Too High: Trust me, I get it—everyone wants top dollar for their home. But pricing based on a wish or a hunch instead of solid data is a surefire way to turn buyers off. I’ll use real, up-to-date market data to price your home competitively so it attracts serious buyers.
Using the Wrong Comparables: Not all “comps” (comparable sales) are created equal. I’ll dig deep into your area’s market data to find the most relevant and accurate comps to help guide your pricing strategy.
Overestimating the Value of Upgrades: Just because you splurged on that top-of-the-line kitchen doesn’t mean buyers will pay you back dollar-for-dollar. I’ll help you understand which improvements add value—and which are just cherries on top.
Ignoring Buyer Feedback: If buyers are touring your home but not making offers, the market might be telling us something. I’ll make sure we’re listening. Flexibility and quick adjustments are key to keeping your listing fresh and appealing.
Let’s Get Your House Sold, Fast and Right
Pricing your home correctly is a science—and an art. With my experience and market expertise, we’ll craft a pricing strategy designed to get your home noticed, attract offers, and sell quickly.
Bottom Line
In today’s shifting market, the right price can make or break your sale. Don’t risk leaving money on the table (or having your house sit unsold for months). Let’s chat soon to dive into what the market is saying about your home value. Together, we’ll set the perfect price and get your house sold with confidence!
